As a busy business owner, I understand that no one has time to attend a conference or workshop and not come away with tangible ideas that can be actioned right away. When speaking in front of audiences filled with business owners and non-profit organizations I believe strongly in the value of edutainment. Your audience will be educated on the fundamental pillars of their marketing strategy (which is something missed by almost all small businesses and non-profit groups) while being entertained through stories and lessons that I've learned along the way.